A speech is not the same as an essay. If you read your presentation as if it were an essay, your audience will probably understand very little about what you say and will lose concentration quickly. Use notes, cue cards, or overheads as prompts that emphasize key points, and speak to the audience. Include everyone by looking at them and maintaining regular eye-contact [but don't stare or glare at people].
Your First Words are Your Most Important!
Your introduction should begin with something that grabs the attention of your audience, such as, an interesting statistic, a brief narrative or story, or a bold assertion, and then clearly tell the audience in a well-crafted sentence what you plan to accomplish in your speech. Your introductory statement should be constructed so as to invite the audience to pay close attention to your message and to give the audience a clear sense of the direction in which you are about to take them.
First of all, think about what you want to achieve and think about how are you going to involve your audience in the speech.
Then...
Try organizing your content into a typical outline format, such as the following:
I. Introduction [may be written last]
II. The Body
III. The Conclusion
NOTE: When asking your audience if anyone has any questions, give people time to contemplate what you have said and to formulate a question. It may seem like an awkward pause to wait ten seconds or so for someone to raise their hand, but it's frustrating to have a question come to mind but be cutoff because the presenter rushed to end the talk.
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